Welcome to the world of UndercoverWear

In 1977, looking for an alternative to her 9 to 5 job, Tiffany James created the winning concept of UndercoverWear. Together, with her husband Walter, they built their company into the multi-million dollar business opportunity it is today. The company was the first to show luxurious lingerie and naughty little under things in the privacy and comfort of the home. We were the first company to offer a product line that includes everything from comfortable flannels to an exciting array of bedroom novelties.

Through the years, Walter and Tiffany James built UndercoverWear across North America and has since become the leader in the romance industry encouraging women to enjoy their femininity and sensuality. Today, UndercoverWear continues to make its way into living rooms throughout the United States and Canada

Our goal is to offer women the solutions to looking and feeling better, as well as, how to put the "magic" back into their lives and relationships.

With a product line that ranges from comfortable pajamas to romantic lingerie, luxurious "pamper me" products and, of course, a complete line of Bedroom Accessories, along with an incredible business opportunity to enjoy more financial independence - UndercoverWear is the company more and more women are choosing to shop with, have fun with, as well as reach their financial goals and dreams with - you can too!

Whether you are looking for products to make yourself feel better as a woman, or you are looking to reserve a date for a Fun Girls' Night Out, or you would like to have a business of your own offering endless opportunities, you owe it to yourself to learn about UndercoverWear.

UndercoverWear Through the Years

Over 30 Years of Success

  • 1975 - Tiffany and Walter James open "Tiffany's Undercover Boutique" a Boston store specializing in clothing, shoes, and lingerie
  • 1977 - Tiffany James holds the world's first "Home Lingerie Party" in her mother, Adrienne's home
  • 1977 - UndercoverWear is created
  • 1978 - Walter James is named the first male President in UndercoverWear's industry
  • 1983 - Tiffany, Walter and UndercoverWear appear on "The Phil Donahue Show"
  • 1983 - UndercoverWear signs the 10,000th UndercoverWear Agent
  • 1984 - Tiffany appears on "The Oprah Winfrey Show"
  • 1985 - UndercoverWear issues its first Monthly Commission Check of $75,000 to Top Achiever
  • 1992 - UndercoverWear signs the 100,000th UndercoverWear Agent
  • 2001 - UndercoverWear remains a family-based business as Walter and Tiffany's son, Jamie, is named President of UndercoverWear. Walter is named Chairman of the Board.
  • 2002 - UndercoverWear is the first company in the industry to celebrate 25 years of success
  • 2003 - UndercoverWear introduces its Bedroom Magic Adult Novelty division
  • 2005 - UndercoverWear introduces its UndercoverCare Spa Division
  • 2007 - UndercoverWear is the first company in the industry to celebrate 30 Years of Success. We are still proving that Nobody Does It Better!
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